Chelsea may not be able to sign players this summer as a result of their transfer ban. However, Christian Pulisic will still be joining them at the end of the season. After being signed by the English club, he was loaned back to the Bundesliga giants and will remain at the Signal Iduna Park until the end of the season.
The West London club secured the signature of the American in January for a fee of around £58 million.
Without a doubt, Pulisic is a quality player. Despite still being just 20-years-old, he has already made more than 100 appearances for Borussia Dortmund. He is also arguably already reaching the peak performance levels of US football icons Landon Donovan and Clint Dempsey at his young age. His signing by Chelsea did come as a surprise to some though.
The youngster has not exactly been a first-team regular for Dortmund this season following the emergence of Englishman Jadon Sancho. From 15 Bundesliga appearances this season, he has managed to score two goals and register three assists. Some Chelsea fans appear to not be convinced that the player is worthy of getting regular first-team minutes for them as yet and that could prove to be true.
If one thing is certain, it is that Chelsea owner Roman Abramovich is a shrewd businessman, hence his billionaire status. There is a good chance that Pulisic may have been signed with the club well-aware of his marketability and potential to bring in millions in American investment to the club. Current Blues boss Maurizio Sarri even admitted that he was left in the dark over the signing of Pulisic in January, as reported by Goal.
This indicates that the signing of Pulsic was not only made for footballing reasons but also because the club are aware of the potential marketing benefits that he will bring with him. Another strange fact surrounding the signing of Pulisic is that it is rare for the Blues to sign a player who is not in top-form, unless as an emergency replacement.
If Pulisic flops, it would prove to be millions wasted by Abramovich and co, however if he succeeds, it would be a decision which will benefit the club enormously in terms of profits. Having the face of American soccer affiliated to Chelsea will bring the club more sponsorship deals from the US and of course merchandise and T-shirt sales within the lucrative American market.